Research and Markets - Global Fruit & Vegetable Mixed Juices Market CAGR Growth of 3.24% by 2020 - Trends, Technologies & Opportunities Report 2016-2020 - Vendors: Bionade, Boller, Copella

Research and Markets

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DUBLIN, October 12, 2016 /PRNewswire/ --

Research and Markets has announced the addition of the "Global Fruit and Vegetable Mixed Juices Market 2016-2020" report to their offering.

The global fruit and vegetable mixed juices market is forecast to grow at a CAGR of 3.24% during the period 2016-2020.

According to the report, innovative marketing campaigns rolled out by juice drink manufacturers is another important growth driver of the global fruit and vegetable mixed juices market. Juice drink manufacturers are launching campaigns targeted at specific segments of the population such as children, teenagers, and adults.

For instance, in 2013, Oasis, a French juice brand, launched TV commercials aimed at children and employed cartoon fruit icons to grab their attention. The brand has a strong presence in online media such as Facebook. It has a fan following of about 3.2 million on Facebook. In July 2014, Tropicana launched a global advertising campaign for its 100% fruit juices under the title "It's Good to be Alive."

Further, the report states that certain governments are contemplating to implement additional tax on sugar sweetened beverages, and this could pose a serious challenge to the growth of the juice market in Europe during forecast period.

In January 2016, World Health Organization called on governments to introduce sugar taxes on sugar sweetened soft drinks to reduce childhood obesity. In August 2016, the UK announced that it will tax companies that sell sugary soft drinks and plans to invest that money in health programs for school children.

Questions Answered:

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Companies Mentioned:

  • Coca-Cola
  • Fresh Del Monte Produce
  • Dr Pepper Snapple
  • Nestlé
  • PepsiCo
  • Antartic
  • Bionade
  • Boller
  • Chegworth Valley
  • Copella
  • Firefly Tonics
  • Fruitapeel
  • Refresco Gerber
  • Spumador
  • Wild
  • Zipperle

Report Structure:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Market landscape

PART 06: Market segmentation by product

PART 07: Market segmentation by distribution channel

PART 08: Geographical segmentation

PART 09: Key leading countries

PART 10: Market drivers

PART 11: Impact of drivers

PART 12: Market challenges

PART 13: Impact of drivers and challenges

PART 14: Market trends

PART 15: Vendor landscape

PART 16: Appendix

PART 17: About the Author

For more information about this report visit

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SOURCE Research and Markets