Fort Myers, FL (RestaurantNews.com) AccuData Integrated Marketing, a data-driven marketing firm, has released a new eBook entitled “Data Driven Marketing for Restaurants,” which outlines strategies to create brand awareness, cultivate a repeat customer base and remain competitive in the restaurant sector.
AccuData has been helping restaurant marketers acquire, retain and grow their businesses for more than 25 years. Their team of data-driven experts has developed customized marketing campaigns that meet the needs of small to mid-sized restaurants as well as large national brands.
AccuData helps restaurants deliver the right messages to the right segment in order to maximize their marketing ROI. Targeting their most responsive restaurant patrons creates higher than average tickets and increased traffic for restaurant marketers in a highly competitive market. Online marketing drives 926 million restaurant visits per year and 45% of consumers have made dining decisions based on an email.
“We are passionate about providing the right solutions to help restaurants maximize their marketing budgets by understanding database segmentation intricacies,” said Bree Verrengia, AccuData’s Chief Operating Officer. “We’re able to target beyond demographics using modeling and analytics to predict future behavior and target the best prospects. “
Data Driven Marketing for Restaurants eBook highlights Case Studies from actual restaurant solutions AccuData has provided. For example, a national casual dining brand teamed up with AccuData to engage its guests through surveys. AccuData assisted the restaurant chain in creating a highly targeted list of the restaurant chain’s most valuable diners, then turned those survey recipients into engaged customers.
In addition, the eBook outlines:
“Our suite of data-driven solutions delivers fast, flexible and scalable database management systems,” said Karen Blanchard, AccuData’s Vice President of Marketing. “We have a team of experts that are available every step of the way to help restaurants plan, analyze and increase the effectiveness of their marketing campaigns.”
For more information – http://www.accudata.com
FREE eBook – Data-Driven Marketing for Restaurants
About AccuData Integrated Marketing
For more than 25 years, AccuData has helped our clients to acquire, retain and grow a profitable customer base using our strategic marketing intelligence and data solutions. We are a leading data solutions provider, helping our clients succeed with a full suite of data-driven marketing solutions. We propel marketing success for thousands of companies through our strategic data partnerships, powerful technologies and scalable data solutions.