14 German Candies To Look For On Your Next Shopping Trip
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European chocolates will always reign supreme in the candy industry, and in fact, many well-known brands taste completely different from how they do in the United States. And while Switzerland and Belgium may be the most recognized leaders in the market, Germany is also a powerhouse not only for chocolates, but for a variety of confections. The best part is you don't need a passport to Berlin, Munich, or Hamburg to enjoy its vast array of decadent chocolates, fruit candies, and other tiny morsels of goodness. Your local grocery stores, specialty markets, and even discount chains are stocked with German candies from some of the best and longest-running confectioners in the world.
Some are instantly recognizable, while others look like mysterious imports begging to be tossed into the cart. Whether you crave rich chocolate, tart fruit flavors, buttery caramel, or something with a satisfying crunch, there's a German treat with your name on it. And it goes way beyond the world-famous Haribo gummy bears we all know and love. We selected 14 of the top German candies to look for on your next shopping trip. So next time a sugar craving hits, or you're perusing the candy aisles, make sure you grab one of these to try out.
Milka
Milka's bright purple packaging and purple cow mascot, Lila, draw you in before you even taste the chocolate. First made by chocolatier Philippe Suchard in Germany in 1901, many of the brand's confections are still produced in its plant in Lörrach, Germany. Milka is made with Alpine milk and has a variety of flavored chocolate bars, including Chips Ahoy, Biscoff, white chocolate, and raspberry cream. The brand also sells toffee, a hazelnut cream spread, and wafers.
Buy Milka Alpine Milk Chocolate Bar at World Market for $3.99.
Haribo
Arguably the most well-known German candy brand, Haribo has been delighting the young and young-at-heart with its sweets since 1922, when it introduced the Dancing Bear. As of 2026, it's the eighth-largest confectionery company in the world and offers an extensive line of gummy bears, gummy worms, licorice, and other sweet and sour fruit snacks. The package for Haribo's Goldbears offers fruit gummies in orange, lemon, strawberry, pineapple, and raspberry flavors.
Buy Haribo Goldbears Gummi Candy at Aldi for $1.19.
Moser-Roth
Moser-Roth has been produced by German confectionery businesses since 1841. In 1967, German company August Storck acquired the rights and has been producing chocolates like Werther's Original and other candies ever since. Aldi entered into a partnership with the Berlin-based company for exclusive distribution of Moser-Roth in the mid-2000s, and according to our reviewer, it's one of the retailer's best, beating out many well-known competitors. The brand offers a variety of milk, white, and dark chocolate bars. It also carries truffles, which people on Reddit claim are better than Lindt's.
Buy Moser-Roth Truffles at Aldi for $3.29.
Riesen
Invented in 1934, Riesen is the first candy ever made by Storck and Germany's first wrapped and branded candy. Originally a caramel toffee, Riesen became a chocolate caramel in the '40s. The chewy sweet treat features a dark chocolate coating with chocolate caramel on the inside. German for giants, Riesen candies are ironically small, square-shaped, and come individually wrapped. The brand also carries an espresso flavor, and in 2026, Storck brought a salted peanut flavor back to the lineup, which hadn't been seen since 2002.
Buy Riesen candies from Walgreens for $2.99.
Werther's Original
Whether your grandma gave you one from the bottom of her purse, or you received some on Halloween, you might remember the taste of Werther's. Buttery, sweet, and long-lasting caramel flavor. Storck confectioner Gustav Nebel invented the confection in 1909, naming it after the German village where he lived. In the '60s, Storck marketed it as Werthers Echte and adopted the current name in the '90s. While Werther's is still made in Germany, it's come a long way, expanding with soft caramels, creamy toffees, and caramel popcorn.
Buy Werther's Original Hard Candies at Walgreens for $2.99.
Ritter Sport
Headquartered in Waldenbuch, Germany, Ritter Sport got its start in 1912 and offers a wide range of chocolate products. The brand sells milk and dark chocolate square bars, divided into 16 small squares in a four-by-four pattern. Ritter Sport also sells bars filled with cookies, nuts, marzipan, fruit, mousse, and cornflakes. Its Alpine bar is made with 100 percent milk chocolate.
Buy Ritter Sport Alpine Chocolate at CVS for $4.99.
Mortiz Ice Cubes
Manufactured by German-based Nappo since 1927, Mortiz is distributed in the US by Albert's. The individually wrapped sweets are mini cube-shaped milk chocolates blended with hazelnut paste. Wrapped in gold foil, some fans even said the candy has a cold sensation on your tongue. According to Cracker Barrel customers, it's one of the best candies to buy at the chain's Old Country Store.
Get a 12-pack of Mortiz Ice Cubes on Amazon for $33.89.
Merci
Yet another Storck brand, Merci was created in 1964 and offers everything from milk and dark chocolate bars to ones filled with nuts and mousse. The brand also sells "lovelies," a line of stuffed pralines and individually wrapped chocolates, called Petits. Its original box of chocolates includes milk chocolate, hazelnut almond, hazelnut creme, marzipan, praline creme, dark cream, and dark mousse flavors. Coffee cream is a favorite flavor on this Reddit thread. Despite being a German brand, "Merci" is the French word for "thank you."
Buy Merci Finest Assortment of European Chocolates at Target for $7.99.
Mamba
Storck introduced Mamba to its German market in 1953, but it didn't make its way over here until '86. The soft fruit chews' original flavors include cherry, orange, lemon, strawberry, and raspberry. In the 2000s, like many other candy companies, it dipped into the sour trend and later on, tropical flavors. Mamba has also since expanded with dual-flavor sticks, called Mamba Magic. Mamba Fruit Chews come in packs of six, 18, and 24.
Buy Mamba Fruit Chews at Walgreens for $2.99.
Knoppers
On a tasty roll, Germany's Storck continued to expand its product line with Knoppers, introduced in 1983. The uniquely named candy is a mix of crunchy, nutty, and sweet. Knoppers has five layers: a chocolate-covered wafer on top, a crispy wafer on the bottom, with a milk cream filling, another crispy, baked wafer, and a hazelnut cream with roasted peanuts. The brand has a variety of wafer flavors, including yogurt, peanut, and black and white, along with candy bars called NutBars.
Buy a 5-pack of Knoppers Crispy Milk Hazelnut Wafers at Aldi for $2.95.
Toffifay/Toffifee
Another Storck confection, this chocolate packs a variety of sweet flavors into one bite-sized treat. A chewy, caramel-cup exterior gives way to a hazelnut, nougat, and chocolate filling that's topped with dark chocolate for a decadent, crunchy sweet. In Germany, the candy is called Toffifee, and in the US, it's packaged as Toffifay. Invented in 1973, this treat was created to give women in the workforce a little energy boost. Today, Toffifee is available in 100 countries. The candy comes in packages of 15 and 48.
Buy Toffifay Chocolate Hazelnut Candy Box at World Market for $4.09.
Katjes
Katjes was founded in 1950, but the idea began 40 years earlier. Xaver Fassin returned from Sicily with a licorice recipe that his son shaped into a small cat named Katjes, which is Dutch for kitten. Xaver passed the business down to his children, who went on to open a shop in Germany, marking the company's humble beginnings. Katjes sells a variety of fruit gummies, fruit-yogurt gummies, and licorice. Since 2016, the business has been entirely vegan, and all candy, like its bright Squishy Kitties Gummies, contains no animal gelatin.
Buy Katjes Gummy Candy at World Market for $5.49.
Schogetten
Schogetten entered the German chocolate game in 1962. Its parent company, Ludwig Schokolade, makes chocolate bars, pralines, chewy fruit candies, and truffles and is one of Europe's largest chocolate manufacturers. The Schogetten brand offers milk, white, and dark chocolate varieties in packages with pre-divided, bite-sized squares. The brand has creative flavors in addition to the usual suspects, like cherry hibiscus, caramel brownie, and stracciatella, which mimics the taste of Italian gelato. The bar has a semisweet dark chocolate base topped with white chocolate and crunchy cocoa nibs.
Buy Schogetten Stracciatella Chocolate Bar at World Market for $4.99.
Niederegger Marzipan
Lubeck-Germany-based Niederegger has been satisfying customers with its wide range of marzipan sweets since 1806. Made from almond paste and confectioners' sugar, marzipan is often used to mold sweets shaped like fruits, vegetables, or tiny animals. It's also commonly covered in chocolate, and Niederegger has mastered the art with its wide range of options, including flavored loaves, mini bars, pralines, tortes, and alcohol- and fruit-infused marzipan sweets. Popular flavors include cheesecake, hazelnut toffee, and tiramisu. Niederegger even sells mini marzipan pigs that are considered "good luck."
Buy Niederegger Classic Marzipan Dark Chocolate Bar at World Market for $7.49.