Brian Sheehan dishes on what's hot and trending in the world of all things food and drink for Thursday, November 3, 2016.
Wieden + Kennedy
Wieden + Kennedy
Ad Agency Serves ‘Donald Trump’s BS’ in Portland, Oregon Food Truck
This past weekend, Portland, Oregon advertising agency Wieden + Kennedy weighed in on the coming election with a “Donald Trump’s BS” food truck serving "baloney" sandwiches with fact-checked wrappers printed with some of Trump’s infamous comments. "We've debunked some of Donald Trump's remarks on eight custom designed sandwich wrappers, across five different types of — you guessed it — baloney sandwiches,” the agency told Adweek. Sandwich names included America-First Hero, Border-Security Hero, and Tell-It-Like-It-Is Hero. It’s not the first time the agency has spoken out about political issues, having previously endorsed a book written by its employees advocating increased gun control after the Orlando nightclub shootings.
Bud Light’s Rogen-Schumer Campaign Meets an Early End
“The Bud Light Party” campaign, pitched as a political parody, was cut earlier than expected after the brand saw a disappointing third quarter due to a decline in sales. The campaign, starring actor-comedians Amy Schumer and Seth Rogen, was set to end in the fall when Bud Light would be transitioning to NFL programming, Lisa Weser, Bud Light’s senior director of marketing communications, told Adweek. The brand will now focus its efforts on the Bud Light x Lady Gaga Dive Bar Tour and NFL-focused marketing, Adweek reported.
Guinness Book of World Records
This Is What the World’s Oldest Person Eats Every Day
Emma Morano, who lives in Verbania, Italy, is the oldest person in the world, according to the Guinness Book of World Records. She will turn 117 later this month. Her secret? She eats two raw eggs almost daily. While suffering from anemia when in her twenties, a doctor prescribed her a diet of three eggs daily: two raw and one cooked. Worries about salmonella aside, the centenarian must be doing something right because she’s kept up this routine for the better part of her nearly 117 years of existence. "I eat two eggs a day, and that's it. And cookies. But I do not eat much because I have no teeth," she told The Local.
Flickr / Andrew Hitchcock / CC By 2.0
Amazon Plans to Open 2,000 Grocery Stores in the Next 10 Years
Amazon is planning to open brick-and-mortar grocery stores across the United States with up to 2,000 locations in the next 10 years. Amazon’s pilot program consists of 20 locations to open by 2018 in Seattle, Las Vegas, New York City, Miami, and the Bay Area, Business Insider reported. During the pilot program, there will be two types of stores: One will act as a drive-thru to pick up online orders and one will be a traditional grocery store. The question of whether the grocery stores will be open to the public or for Amazon members only has yet to be answered.
Limited-Edition Coca-Cola Ginger Hits Shelves in Australia
In its 130 years of business, Coca-Cola has stood the test of time in the soft drink industry, occasionally introducing new flavors like vanilla or cherry. The company has recently launched Coca-Cola Ginger, exclusive to Australia. Coca-Cola chose October, the middle of Australia’s spring season, to launch its new ginger flavor because ginger beer (a non-alcoholic carbonated beverage) tends to be popular during the summer months. Consumer research showed that the market for ginger-flavored carbonated soft drinks is worth 80 million Australian dollars (about 61 million American dollars), a Coca-Cola South Pacific spokesperson told Beverage Daily.