Craving the warm, just-baked, chocolate-chip goodness of a cookie on Frontier Airlines? Get it while you still can — the airline has announced that the end of the complimentary cookie is near.
The Milwaukee Journal Sentinel reported that the airline announced the move in a company memo, in order to cut costs and become a "a sustainably profitable airline." While Frontier flyers won't be completely devoid of something sweet (the airline will offer $1 Goldfish crackers and animal crackers instead), it's a bittersweet moment for Midwest Airlines flyers. Midwest, which was absorbed into Frontier back in 2009 during a buyout by Republic Airways, was known for its chocolate chip cookies. In 2007, when AirTran was making moves to buy the airline, cookie lovers created an online campaign to, well, save the cookie.
Today, the cookie just isn't a part of Frontier's financial — or culinary — future, said spokeswoman Lindsey Carpenter. During a review of the airline's catering program to make changes, it as found that they couldn't keep up with the sweet snack. Carpenter told the Denver Post, "During that review, it was determined that the cookie did not align with either the perception or the financial reality of a low-cost carrier... We were the only domestic low-cost carrier offering a free perishable snack." With so many airlines going gourmet with their in-flight meals, it seems Frontier has gone the economical route — at least they're still selling Fat Tires, right?