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Blogger Spotlight: ‘The Healthy Cooking Blog’

Holly Clegg, the founder of ‘The Healthy Cooking Blog,’ has built quite the empire during her career… but she’s not done yet

“Real food, real easy… for real people”: That’s Holly Clegg’s motto and the guiding principle of her website, The Healthy Cooking Blog.

It’s debatable whether Clegg may need an introduction here as she has been a presence in the blogging world since the early ‘90s, written numerous cookbooks, appeared on TV and talk shows, and is the soon-to-be recipient of the Baton Rouge Epicurean Lifetime Achievement Award in 2016.

Although you may know her name, her blog, or her books, we are sure you want to know more! Check out her interview with The Daily Meal below:

 The Daily Meal: What is the mission of your blog?

Holly Clegg: To inspire, encourage, and motivate people to cook healthier with my easy, everyday, time-efficient recipes. For those people with more health-focused diseases such as diabetes, arthritis, or cancer, I provide mainstream recipes, tips, and guidance to better understand the correlation with what they eat and their health. What you eat can make a difference!

How’d you get started?

After attending the Cordon Bleu Cooking School and working as a gourmet cook, I started to believe there was a correlation with what you ate and health, but all the “diet” recipes at that time tasted like cardboard or diet food. I was ahead of my time, as I self-published my first trim &TERRIFIC® cookbook in 1993 to show that I could give you “good” food that was “good” for you.

I then signed with Random House, Running Press, had spokesperson opportunities for companies like Teflon and Walmart, and appeared on national shows from QVC, Today Show, Fox & Friends, and The 700 Club. From there, my trim&TERRIFIC series developed and I had my brand that is still popular more than 20 years later. I also began to focus on more targeted health recipes with my Eating Well series to include diabetes, cancer, and arthritis cookbooks. 

Today, I have sold more than 1 million cookbooks but also have been married 36 years with incredible kids and now grandchildren! I believe in finding a balance between your professional and personal life.

Are there any foods you can’t live without?

I think avocado should be on anything savory and coconut and pecans on any food that is sweet. Maybe I should also include pecan pie — I have been known to sliver and eat a whole half of a pie in one sitting! However, it is all trim & terrific!

Are there any foods you can’t stand?

Canned beets and liver.

What is your proudest post?  

This post is about my father going through cancer treatment and how I tested recipes on him. He was my inspiration for the cookbook Eating Well Through Cancer.

What is your biggest blogging blunder?

Not posting enough pictures. Everyone likes to see what the food looks like in real life! Also, taking the time to check for grammatical and spelling mistakes.

What is you most memorable comment from a reader?

“I love your recipes as most of the time I already have all the ingredients in my pantry!” 

Guess what, there’s a reason for this as I only include mainstream, one-stop shopping ingredients. Also, a man in New York bought my cookbook after my Fox & Friends appearance and he said, “He had lost weight with my book and loved the recipes but he wished the word “diabetic” wasn’t on the cover so more people would understand that a diabetic diet really is just healthy eating.

What’s on your cooking playlist?

I’m not so much into music but I love when my husband and kids and now grandkids are around and I am cooking with them.

Are there any food blogs you love?

I think I enjoy Pinterest instead of a blog as the photos are like eye candy on an empty stomach! My grocery list always grows after playing on Pinterest for a while.

What is the best thing about blogging?

It is exciting and fun for me to share my passion for the mainstream, healthier recipes from Southern to everyday cooking. Also, equally important for me is to post my diabetic-, cancer-, and arthritis-friendly recipes to help people eat and cook healthier while still letting them enjoy all their favorites.

What are some of the worst things about blogging?

The only negative about blogging is the time commitment.

Is there a recipe you’re currently obsessed with?  

My glazed salmon has always been one of my go-to recipes, but everyone else is obsessed with this recipe, too. On YouTube, it has more than 310,000 views! 

What would even your most loyal followers be surprised to learn about you?  

I have a huge appetite and always clean my plate. I am also a makeup and skin care product junkie.

What are five of your all-time favorite posts?

King Cake: How to Make Easy King Cake Recipe With Crescent Rolls

Glazed Salmon: Easiest and Best Salmon Ever

Best Mediterranean Recipe: Show Stopper Mediterranean Layered Dip

Ooey Gooey Squares: All-Time Favorite

Football Centerpiece Plus Top Tailgating Recipes

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