Watch: How to Grill the Whopper of Hot Dogs, According to Snoop Dogg
On the heels of Burger King’s announcement that the chain would be adding grilled hot dogs to the menu, “applying over 60 years of flame-grilling expertise… to make Grilled Dogs the next great American icon,” the company has released a video in which hip hop legend Snoop Dogg is tasked with teaching employees how to grill the perfect hot dog.
The video, “Grilled Dogs ft. Snoop Dogg,” was meant to be an internal training video, or so the company says, but somehow, the identity of the famous instructor was “leaked,” and public demand for the video was too great.
Snoop doesn’t do any grilling himself, but he keeps a watchful eye over the preparation of the buns, “all fluffy and what not,” and toppings “so fresh and so clean, so fresh and so green,” while a slightly less telegenic employee mans the grill.
In reality, it’s not so much a training video for grilling hot dogs as it is a testament to Snoop’s ability to make anything — like a Burger King nametag — look cool, but then again, how much training does it take to grill a hot dog?