America's fascination with drowning bland vegetables and sprucing up pizza with ranch dressing persuaded one company to push the flavor further than a dip.
Rocket Fizz Soda Pop & Candy Shops has launched its newest flavor of soda, Lester’s Fixins Ranch Dressing. Co-owner Ryan Morgan overuses the buttermilk-based dip, so his business partner Rob Powells decided to capture the flavor and make it available to his friend at all times.
A Huffington Post editor describes the taste: “The initial smell isn’t great. But if you can get past that, the soda tastes like sweet candy. Not ranch dressing so much, but pleasant enough.” Others described the smell as overly pungent of synthetic blue cheese.
The Rocket Fizz Soda Pop and Candy shops have one-stop soda pop and candy shop franchises in 10 states. The stores want to cater to the kid in everyone, selling fun and nostalgic products. Ranch Dressing joins the ranks of other unique flavored sodas; Lester’s Fixins include savory flavors like Bacon, Buffalo Wing, and Sweet Corn sodas, while the Melba’s Fixins line includes sweet flavors like Apple Pie, Peaches & Cream, and Sweet Tea sodas.