Peanut Butter Pop-Tarts? Yes, Please!
It’s crazy to think that it took Pop-Tarts so long to re-release some peanut butter varieties (we’ve been spreading the stuff on strawberry Pop-Tarts ever since they discontinued the peanut butter and jelly variety in 1986), but they’ve finally gone ahead and released not one but two new flavors: Peanut Butter and Frosted Chocolate Peanut Butter.
The items, which have officially hit the shelves at most local retailers, were the most requested flavors, parent company Kellogg said in a release. The peanut butter flavor fills their regular pastry stuff with creamy peanut butter, and the chocolate one uses a chocolate pastry crust and chocolate frosting.
To spread the word, Pop-Tarts representatives (the ‘Toasting Team,’ they’re called) have taken to the streets, driving cross country in a toaster-shaped truck (which exists) to hand out free samples. You can track their tour schedule via their Facebook page, and if you feel inclined to tweet about the products, make sure you include the hashtag #CrazyGoodPB.