Stouffer's Introduces New Fit Kitchen Frozen Dinners To Appeal To Men

Stouffer's has launched a line of Fit Kitchen meals that boast more protein in an effort to appeal to men, according to a press release.

These meals include steak fajitas in a smoked red chile sauce; cilantro lime chicken in a verde tomatillo sauce; rotisserie seasoned chicken; Monterey chicken with a barbecue-style sauce; bourbon steak with chipotle mashed sweet potatoes; and oven-roasted chicken in a wine sauce. All meals are served with either red skin potatoes, mashed sweet potatoes, or brown rice with a side of vegetables.

Each entrée has 25 grams or more of protein. Tom Moe, the director of marketing at Stouffer's, said in a statement: "We challenged ourselves to come up with a product men will not only feel good about eating, but that will also provide protein that leaves you satisfied, and bring bold, delicious flavors to the table."

The Fit Kitchen line is now available in grocery stores nationwide. Each meal retails for $3.99.