Drink Pink in October for Breast Cancer Awareness
The return of October means the return of Breast Cancer Awareness Month, and, this year, the newest trend in raising awareness for the cause is "Drinking Pink." With the help of inventive pink teas, cocktails, and other beverages, now you can fight against the disease (with a tasty drink) and send proceeds to breast cancer awareness and research.
The Drink Pink initiative began as a U.K. Breast Cancer Care fundraiser encouraging participants to hold Strawberry Teas, or small fundraising parties featuring creative pink tea recipes. The idea quickly made its way to the States, where the prim U.K. fundraiser transformed into a wildly inventive new way for people to show their support while kicking back with friends and enjoying a delicious pink cocktail (or two... or three).
Bartenders and mixologists at Four Seasons Hotels and Resorts locations around the nation have created bold, pink-inspired cocktails to serve at their hotels through the month of October, with as much as 25 percent of proceeds going toward local breast cancer centers and organizations. "As a company, we have always tried to take an active role in supporting charities that raise money for an amazing cause, and cancer research is one of those," said vice president of Four Seasons food and beverage Guy Rigby.
You can take notes for hosting your own pink fundraisers with the Four Seasons’ Drink Pink cocktail list. The recipes range from classic and conservative to completely outrageous. The Pinkrita of the Four Seasons Resort Rancho Encantado Santa Fe combines Corazon blanco, Cointreau, and prickly pear purée to create a fun margarita garnished with lime and pink sea salt. Another wild pink drink, the You’ve Been Pink’d, can be found at the Four Seasons Resort Palm Beach; it’s a refreshing martini comprised of Patron Silver, lime juice, agave nectar, and chilled hibiscus tea. And to get really creative, make your own (alcoholic) "pink ribbon" to top off any pink tea.
Ready to begin drinking pink? Mix up one of the delicious beverages in our slideshow, thanks to the Four Seasons and David Burke. No matter how elaborate or simple, every drink supports a cause that’s worth toasting.