Smirnoff Adds 2 Holiday Flavors (Because Everyone Loves Flavored Vodkas)
In case you hadn't heard, flavored vodkas are a really big thing now. Shocking, right? Now, new stats from the Technomic Food Industry group find that flavored vodkas make up more than 25 percent of all vodka sales in the country — and Smirnoff is leading the way.
Now, Smirnoff has announced two more flavors to add to its 25-strong list of flavors; Iced Cake and Kisssed Caramel. In a release, the company said they're part of the "increasingly popular line of confectionary flavored vodkas." (Hello, whipped cream vodka?) "SMIRNOFF Iced Cake and SMIRNOFF Kissed Caramel make the perfect base for any celebratory cocktail; whether it’s a birthday, an engagement, or a promotion at work, these flavors work so well with those key moments that call for raising a glass," said Dan Kleinman, brand director for Smirnoff in the release. (And fun fact: the flavors were originally reserved for the women of VH1's Single Ladies.)
Of course, if those don't sound appealing, you can always grab the raspberry, citrus, and whipped cream flavors; those are the best-selling flavors to date.