666 Burger Truck Challenges Serendipity's World Record

666 Burger truck has a $666 Douche Burger
Facebook/666 Burger

Facebook/666 Burger

Just last week New York's Serendipity 3, best known for its Tiffany lamps and $1,000 sundaes, claimed the Guinness World Record for the world's most expensive hamburger with its $295 Le Burger Extravagant. But a new challenger has appeared: 666 Burger, a new hamburger food truck, says Serendipity's claim of having the most expensive burger is bogus, and the title belongs to their $666 "Douche Burger." 

According to 666 Burger: "The Douche Burger costs $666.00 and consists of a f*cking burger filled and topped with rich people sh*t. Kobe beef patty (wrapped in gold leaf), foie gras, caviar, lobster, truffles, imported aged Gruyére cheese (melted with champagne steam) kopi luwak BBQ sauce, and Himalayan rock salt. It may not taste good, but it will make you feel rich as f*ck. Douche."

Gothamist also appears to be under the impression that the burger comes wrapped in $100 bills. 

"The point is that putting all this crap on top of a burger doesn't make it taste any better and it is contrary to the essence of a burger," said owner Franz Aliquo. "It's simple to pile a bunch of expensive stuff on a burger and charge a f*ckload for it ... I have an unbridled disgust for these types of burgers and seething anger towards those that make them and try to sell them as something fancy and worthy of respect, when in essence, it's just a chef/customer being a douchebag. Call a spade a spade."

But Serendipity is not buying it. "They do not have a Guinness World Record, we have the world record," said Joe Calderone, of Calderone Public Relations, which handles publicity for Serendipity 3, citing their freshly minted certificate from Guinness. "They may have something, but it’s not sanctioned as the most expensive by Guinness World Records." 

Aliquo said he plans to reach out to Guinness to set the record straight. 

According to Aliquo, 666 Burger has been in operation for less than a week, so they have not yet sold any Douche Burgers, though there have been many curious enquiries. The truck's other offerings include the 666 Burger, Satan Burger, and Beelzeburger. The buns are branded with a pentagram, just to make them that much more metal.