When you think of General Mills’ Trix cereal, how does it look in your mind’s eye? Depending on when you were born, it looks completely different from how others remember it.
When Trix was first introduced in 1954, the cereal was made up of sugar-coated balls in three colors: orange, yellow, and red. So if you’re a child of the ’50s, ’60s, or ’70s, this is probably how you remember it:
In 1984, purple Trix were added to the mix, followed by lime green in 1991. Later that year, Trix underwent the biggest makeover in its history: The cereal’s shape was changed to fruit-shaped pieces, with each in the shape of its representative fruit. If you’re a child of the ’90s or 2000s, this is probably how you remember Trix. Several other colors and shapes were also introduced during this time — blue flowers (which were only around from 1998 to 2007) and watermelon (in 1999). The color of the cereal was also brightened a couple times during the ’90s, in 1991 and 1995. Here's what a bowl of Trix looked like in 2007:
If you haven’t eaten Trix since 2007, you might not have even realized that the cereal reverted back to its original round shape in that year. It kept its lineup of six colors (orange, yellow, red, purple, blue, and green) until 2015, when General Mills announced that it was removing artificial colors from its cereals. If you open a box of Trix today, you’ll discover a wildly different product than what was around 11 years ago: The color palette is muted— which caused a kerfuffle on Twitter earlier this year — and because no natural alternatives for blue or green could be found, the only four colors are orange, yellow, red, and purple. Here's a before-and-after shot:
So believe it or not, the Trix of today actually looks most similar to the version that existed from 1984 to 1991, but with less-bright colors. And a fun fact: Trix were actually created as a sweeter version of another popular General Mills cereal, Kix; that’s why their shape and name are so similar.