Trix Switched Up Its Color Scheme And The Internet Isn't Having It
Brightly colored Trix cereal is a thing of the past, as General Mills announced it will remove all artificial colors and flavors from its products by 2017. Now, the internet has gotten wind of the change, and people are not happy about the cereal's muted new look.
Because of the company's pledge to remove artificial coloring and avoid ingredients such as Red 40 and Yellow 5, the once-vibrant color scheme of the cereal is now filled with soft purples and yellows.
The made-over cereal initially hit grocery stores in January, but a recent spate of pictures posted via social media has caused quite the stir with Trix fans.
Bruh I just poured a bowl of Trix and almost threw the whole box away. When the hell did they change the color? pic.twitter.com/XjsWxREOwl
— Molly Cyrus (@PrettyBoy_Zwagg) May 22, 2017
That's not "Trix" cereal, that's "Pranks" cereal. https://t.co/qYzqFAS2bO
— Yung Pay Arrangement (@d_weezy) May 23, 2017
The company has responded to some of comments, confirming the change in cereal color.
@akeal_senpai We're so sorry for the disappointment! We removed all artificial colors and flavors which is why there is a color difference!
— General Mills Cereal (@GenMillsCereal) May 24, 2017
@armariebailey So sorry for the disappointment. We removed all artificial colors and flavors, but we'll share your feedback with our team!
— General Mills Cereal (@GenMillsCereal) May 24, 2017
But there might be some hope for a little more color in the future.
"We have heard from many Trix fans that they miss the old product and we know consumers have differing food preferences," the company said in a statement. "Providing consumers choices of what they would like to eat is very important to General Mills. We are working on a solution and will share additional information later this year."
@akeal_senpai We can let our product team know you'd love us to try!
— General Mills Cereal (@GenMillsCereal) May 24, 2017
To read about 10 things you didn't know you could make with cereal, click here.