The Daily Dish: This New York City Bar Donates All Profits To Anti-Trump Causes
NYC Bar Donates Profits to Anti-Trump Causes
Coup is a new bar in New York City's East Village that has committed to donating 100 percent of its proceeds to anti-Trump administration nonprofit organizations like the American Civil Liberties Union and Planned Parenthood. The Coup team — which includes the mastermind behind Death & Co. and Mother of Pearl — hopes the bar will serve as a center of political and social involvement for the community. Owner Ravi DeRossi told The New York Times that the bar will be decorated with recreations of posters from anti-Trump protests like the Women's March. It will have a rotating list of guest bartenders who will be able to choose an organization to receive the night's profits. Many high profile bartenders have already signed up, and several have even come from San Diego, Austin, and other cities to get in on the unique concept.
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Cook With Cannabis at New Jersey's Cannabi Kitchen
A new business is launching in Southern New Jersey, and it's catering to medical marijuana patients looking to learn how to make everything from cannabis-infused chocolate to banana walnut muffins.
The cannabis cooking classes require two things: a photo ID issued by the New Jersey Department of Health Medicinal Marijuana Program and one-eighth of an ounce of cannabis in a sealed, unbroken container from one of the state's licensed dispensaries, Philly.com reported. The classes will start in May at the New Jersey Alternative Medicine clinic, which is overseen by pain management neurologist Andrew Medvedovsky. Each of the three-hour classes, which are expected to be held on a monthly basis, will cost $50.
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Lime-A-Rita Brings in Jessie James Decker to Kick Off Its New Spring Flavors
In March, Lime-A-Rita firmly positioned itself as a female-focused beverage with the "Make it a Margarita Moment" campaign. Now, to kick off its new seasonal flavors, the brand has enlisted the help of country singer and fashion designer Jessie James Decker. Conceived and created by a female-led marketing team, the campaign features a series of ad spots showcasing women bonding with a Lime-A-Rita in hand, which is what Decker, wife of NFL player Eric Decker and mom of two, told The Daily Meal connects her with the brand.
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Constellation Brands Sees Growth in Mexican Beer Category
Constellation Brands, parent company of Corona, reported a huge increase in net sales (17 percent) in its beer category and is crediting its Mexican beer brands. The style of beer is so successful due to easy drinkability, similar to light lagers in the United States, Fortune reported. Competing companies, such as Anheuser-Busch InBev and Molson Coors, reported a decline in sales last year, but Constellation has been able to stay on top, especially with its acquisition of Ballast Point and an expansion in its craft beer category. The company expects to continue growth in 2017 with a 9 to 11 percent increase in sales.
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How Coca-Cola Plans to Stay on Top of the Beverage Industry
Coca-Cola is on a mission to rise not only in the soda industry, but across drink categories as a "total beverage company." James Quincey, who will take over as the company's CEO in May, introduced a plan called "Coke's Way Forward" to better shape the company to expand not only domestically, but globally, Adweek reported. The plan will include broadening the company's offerings with organic tea, coconut water, dairy, coffee, juices, and water. The company also plans to reduce sugar in more than 500 of its beverages this year to cater to the consumer trend away from sugary drinks.
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