Guy Fieri Takes on Disney

The chef is taking his platinum tips to Planet Hollywood at Disney Springs

New Guy-curated dishes include a Prime Time American Kobe-Inspired Burger and Tukey Pic-a-nic Sandwich.

The mayor of Flavortown is taking on Disney.

Guy Fieri will be developing a specialty burger and sandwich menu for Planet Hollywood’s Orlando flagship, which will reopen this fall as the Planet Hollywood Observatory at Disney Springs, according to a release.

“Guy Fieri has created an impressive culinary empire and has built an incredible TV following with several food-themed shows, so it was a no-brainer to invite him to create a special menu for Planet Hollywood Observatory,” said Robert Earl, Planet Hollywood International founder and chairman. “This partnership only furthers our commitment to refresh our guest experience while continuing to offer freshly-prepared, pleasing dishes.”

Fieri’s “authentic-meets-surprising flavors” is present in the new offerings, including a Prime Time American Kobe-Inspired Burger and Turkey Pic-a-nic Sandwich.

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“It's awesome to be working with Robert Earl and the Planet Hollywood Team,” Fieri said. “For the Planet Hollywood Observatory, I'm bringing a big time burger and sandwich menu with real deal flavors for everyone.”