Gay Pastor Apologizes and Admits He Wrote Homophobic Slur on Whole Foods Cake

Jordan Brown’s photo of a Whole Foods cake made with an anti-gay slur in icing went viral: Turns out it was fake

We guess he was just looking to bake up some attention.

Remember that photo of a gay slur written on icing on a Whole Foods cake? When the photo went viral on social media, Whole Foods responded and vehemently defended its employee who made the cake, and is actually openly gay herself.Now, as it turns out, LGBT activist and pastor Jordan Brown admits he wrote the slur himself.

"That's not the cake I ordered, @WholeFoods and I am offended for myself & the entire #LGBT community," Brown tweeted in his initial post, which immediately was followed by a stream of outrage and skepticism.

“Today I am dismissing my lawsuit against Whole Foods Market," Brown said in a statement. “The company did nothing wrong.”

As of Monday, Brown’s Twitter account was no longer active. Whole Foods responded by dismissing its countersuit, but we imagine Pastor Brown won’t be very welcomed the next time he comes into the store:


"Given Mr. Brown's apology and public admission that his story was a complete fabrication, we see no reason to move forward with our counter suit to defend the integrity of our brand and team members,” Whole Foods said in a statement.