cheetos

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Cheetos Gives Spring a Makeover With Its New Fashion Line

Contributor
Hide your Cheetos in style with this new collection

Last year, Cheetos launched a holiday collection with orange makeup bronzer, cuff links, hot pants, and a $20,000 ring. This spring, the snack brand is at it again and has teamed up with online clothing company Betabrand to bring you a whole line of “snackwear” made for Easter.

According to the brand, the “Spring Snack Line 2017” — ostensibly designed by the brand’s mascot, Chester Cheetah — is “perfect for sneakily eating Cheetos and keeping your hands clean.”

The collection transforms formal Easter-wear to fit all of your Cheetos snacking needs. The collection includes an ascot, parasol, muffler, suspenders, dress, and blazer, all of which include clandestine compartments to secretly store your Cheetos. The seersucker pants, pocket squares, and gloves all help with the snack’s orange powder aftermath (which is known as “Cheetle,” according to the brand).

Consumers are currently able to vote for their favorite Cheetos fashion item, and the winner will go into production. The parasol with Cheetos pockets has the most votes to date.

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