The nationwide launch follows successful tests in the metro New York and California markets earlier this summer.
Dunkin’s cold brew coffee is crafted by hand at each location in small batches and served each day while supplies last. It is prepared by “steeping a special blend of coffee in cold water over an extended period of time to extract a uniquely distinctive flavor from the beans.” The coffee is described as being rich and smooth and having “an inherently sweeter flavor reminiscent of dark chocolate.”
“The launch of cold brew coffee represents a bold new option for our coffee fans and an important addition to our lineup of quality, innovative beverages,” said Chris Fuqua, senior vice president for Dunkin’ Donuts brand marketing, global consumer insights, and product innovation.
Fuqua continues, “Initial results suggest that cold brew has fantastic appeal to our guests, and we are excited to make it available at our restaurants throughout the country beginning August 1.”
Not sure what cold brew actually means? We explain the difference between cold brew and iced coffee here.