EatGood NYC Gives Cupcakes The Celebrity Treatment

Bill Cunningham

"Our Good friend Harry Bee from the 88 connected us with Bill Cunningham's social media/assistant at The New York Times.  We created an assortment for Bill Cunningham themed cupcakes for his 86th Birthday.  This was truly an honor for us because Benny and I have such a love and respect for New York City, and Bill Cunningham is a legend in New York!  To be able to share this day with him was wonderful, and we were also able to meet and talk to him. He gave us great advice and really inspired us to work harder."

Cara Delevingne

"We did a cupcake version of her and some how it got back to her and she reached out and said the piece was so dope. That same week, she came to New York for the launch of her Burberry perfume. Benny waited outside for 2 hours with paparazzi, and through all the lights of the cameras, she looks up and said to her security guard, 'What the f#%& is that?!  Can I take a picture with that?!?!?' It was Surreal."

Gigi Hadid

"Gigi has been following us on Instagram for quite some time now. Benny always wanted to approach her about doing one of our cupcake projects, but like a kid asking the hottest girl to the prom, it's not that easy. One day we noticed she was doing her Sports Illustrated fan events in New York, and within a few minutes, we got a response from her and an invitation to come bring her cupcakes."

Kim Kardashian

"The 'Break the Cupcake' piece was dropped the day after Paper Magazine put out their Break the Internet Cover with Kim on it.  It is a perfect example of how our generation and pop culture plays into what we do as a brand and we had to act quick to make this cupcake impactful and to get noticed.  It ended up on Complex and a few other blogs and got a lot of recognition."

NYC Cupcake

"This cupcake is pretty much everything to us! We love this city, it's where we fell in love, and is what inspires us. The city, the people, the culture, and the history all fuels our creativity."

The Roots

"This project was super dope. Benny actually got to go to the Jimmy Fallon show to bring The Roots the cupcakes personally. The whole group was chill and down to earth, and it was truly an honor to have them see our work.  He also got to see Chris Pratt in his dressing room. Bonus!"


"We wanted to do something fun for Vogue, and decided to do this fun 3D sculpture for the launch of their April cover. The girl is also wearing a skirt from one of the designers featured in the magazine."