Today's first course?
At The Blind Burro, a San Diego bar, tequila prices
are displayed by brand on TV screens, and they change throughout the night. Prices are determined by what people are ordering, and software created by Los Angeles-based company,
The Drink Exchange, tracks what drinkers are buying and tells the bar when prices should go up or down. Dynamic pricing is increasingly seen in zoos, sports and theater venues, and even Uber raises fares at peak times when more people need rides. Software companies have reported increased demand for their services. The Drink Exchange’s software, for example, is being used in more than 20 restaurants and bars.
Airlines rarely seem to provide customers with a free hot meal during a flight these days
, and now British Airways
has decided to go along with that trend, as it just announced that it will start charging for meals on its planes. The new plan reportedly only applies to short flights. Passengers on long flights can still expect a basic three-course meal
to be included in the cost of their ticket. If they want a better one, though, they can preorder an upgraded meal for a fee.
That’s The Daily Meal Daily’s Dish, thanks for watching. Stop by tomorrow for another helping.