The Senate Pub in Cincinnati, Ohio, decided to capitalize on the media firestorm following Bruce Jenner’s interview last night with Diane Sawyer by naming its daily special hot dog after him, but it seems to have primarily succeeded in annoying and offending a lot of people.
During the interview, Olympic gold medalist and Keeping Up with the Kardashians star Bruce Jenner came out as a transgender woman, saying, however, that he wanted to continue to go by Bruce and use male pronouns for the time being. Before the announcement, according to WCPO Cincinnati, the Senate Pub debuted their hot dog, which they called the “Bruce Jenner 2.0” and billed as “half hot dog, half taco.” It was served for one day only and consisted of a hot dog that had been cut in half and served in a soft taco, topped with cheese, lettuce, tomato, and sauce.
The Senate announced the hot dog Friday in a Facebook post that has since been deleted. On Friday afternoon, Senate owner Dan Wright reportedly said that all proceeds from the special hot dog would go to a charity on behalf of Leelah Alcorn, a transgender teen from Ohio who committed suicide in December. It is not clear whether the charitable angle was always the intent of the promotion, or if it was a response to the backlash over the Bruce Jenner 2.0 hot dog, which was criticized as offensive and transphobic.