Baskin-Robbins Reveals What Your Favorite Flavor Says About You

Are you more loving or aggressive? Well, now you can just look at your ice cream cone to find out

Which flavor fits you?

Have you ever pondered over the wide selection at Baskin-Robbins, or any ice cream shop, and asked yourself why exactly you always go for the Chocolate Chip Cookie Dough over the Very Berry Strawberry? Well, it could be your personality. According to a recent study at Baskin-Robbins, the flavor you choose says a lot about who you are. Dr. Alan Hirsh, founder of Smell & Taste Treatment and Research Foundation in Chicago and partner in the Baskin-Robbins study, explained, "We uncovered quite a few surprising finds when investigating what a person’s favorite ice cream flavor says about their personality," according to the New York Daily News

For example, the study found that people who prefer Rainbow Sherbet are more pessimistic than you might expect from such a brightly colored flavor, while those who always opt for Rocky Road seem to be very good listeners.


If you are curious to see if you favorite flavor matches up with your personality, click here to see what other patterns the study found, and perhaps think about it before you go with your signature flavor this summer.