101 Best Food Truck Feature: The Buttermilk Truck
As you might be able to guess from the name of her food truck, Gigi Pascual, owner and founder of The Buttermilk Truck, loves breakfast. In fact, it’s her favorite meal of the day. So what better way to indulge herself than starting her own food truck that specializes in breakfast foods such as red velvet pancake bites? This truck came in at number 12 on our list of 101 Best Food Trucks in America 2013 because it celebrates one of the most important, but most often skipped meals of the day. The Buttermilk Truck makes all of their menu items fresh each day so you can enjoy breakfast morning, noon, and night. We caught up with Pascual to talk about her love for breakfast, no matter what time of the day it is, and her truck.
When did you launch your truck?
What was the inspiration for going into this business?
Inspiration came from the few great trucks that spurred the revolution in Los Angeles such as Kogi, Marked 5, and the NomNom Truck. They made amazing food from their truck based from inspired recipes. I always wanted my own breakfast spot and the truck was more financially feasible. I wanted to create an inspired breakfast menu, made from scratch and based on American breakfast favorites.
What's the story behind the name?
One night my best friend and I were thinking of names for my breakfast truck. We wanted a name that resonates and represents breakfast. Buttermilk brings images of warm, creamy, fluffy and also is used as an ingredient in a lot of breakfast foods. All our food is made from scratch batters of buttermilk, including our donuts, waffles, red velvet pancakes. We also marinate our fried chicken in buttermilk and make our biscuits with buttermilk.
What's the inspiration for your cuisine and recipes?
Breakfast is my favorite meal of the day. It's a meal often skipped by many people rushing to work or school in the morning. Therefore, breakfast is often craved all times of the day and weekends. I wanted to bring breakfast to LA morning and night. I based all my recipes from breakfast favorites.
What's your signature dish? Is it also your most popular dish?
Our signature dish is our red velvet pancakes bites. This has been our most popular item from the day we opened. We have just created a red velvet pancake mix sold in retail stores such as Bristol farms, Sur La Table, and Surfas. We also are selling our mix online. Across the nation, families can make their own brunch memories at home with our delicious red velvet pancakes!