America's 40 Most Powerful in Drink for 2013 Slideshow

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40. Bethenny Frankel, Founder, Skinnygirl

When the entrepreneur-turned-reality star Bethenny Frankel sold her signature line of drinks to Beam Inc. in 2011, it was no doubt a smart move on her part. Now, it’s clear that the low-calorie liquor category is booming and Frankel is the leader. In 2012, sales boomed 400 percent; in 2013, it was the top-selling brand in the Beam line of brands with sales growth of 140 percent — only Maker’s Mark came even close to selling as much as Skinnygirl. Now a major player in the market with low-calorie wines and low-calorie vodkas, it looks like Skinnygirl is here to stay.

Bethenny Frankel