It's often said that the bread makes the sandwich, and the po'boy is no exception to this rule. Ask a New Orleans native and they will likely point you to Leidenheimer, the leading baker of po'boy bread, or John Gendusa Bakery, which invented the bread used today. If you're not lucky enough to live anywhere near these bakeries, look for a wide, symmetrical French loaf without pointy ends. Chef Brian Jupiter says, "Don't use baguette and think that you are making a po'boy. [The] bread should be soft and airy with [a] slightly crisp crust." Go with locally made breads or breads baked in-house rather than mass-produced breads trucked across the country.