Pitmaster Aaron Franklin from How to Get Franklin Barbecue: Wake Up Early or Pay Someone Else To

How to Get Franklin Barbecue: Wake Up Early or Pay Someone Else To

Arthur Bovino
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Pitmaster Aaron Franklin

When you make barbecue so good that people start lining up for it at 9:30 in the morning, you’re hot. When you open only for lunch and close when the food you've made runs out, you’re a good businessman. When you have a Twitter account that can pull off a handle like Barbecue_Jesus, you’re clever. When you’re mentioned in the same breath as Hill Country legends like Smitty’s and Kreuz’s as part of America’s barbecue elite, you’re on a roll. And when the meats you smoke back up your being named the best barbecue in the country, well… you' have to be counted as one of the coolest people in food.