Dog Herds Men to the Pub in New Guinness Ad

Ever wondered what it would look like if a sheep dog had to herd men to the pub for a pint of Guinness?


As you might have guessed, it looks pretty damn funny.

Just in time for St. Patrick's Day, Guinness, the holiday's flagship beer, has released a new ad parodying competitive sheep herding. The stage is set at the "St. Patrick's Day Sheep Dog Trials," where adorable border collie pup Roy is tasked with the challenge of herding a group of men (standing in for the sheep) around a field of distractions towards the end goal.

Watch below as the dog navigates the group past obstacles like a TV showing a soccer match and a group of sexy girls, ultimately dropping them off safely at the pub for a pint of Guinness.

 


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