18 Best Super Bowl Beer Commercials

Crack open a cold brew, and check out the most famous beer ads from the last 25 years

More Articles by Marcy Franklin

Jan 23, 2013 @ 4:19 PM

Before there were the frogs, and way before the Weego pup, there was a hip skateboarding dog named Spuds Mackenzie. From 1987’s Super Bowl XXI, the Bud Light dog created a whirl of controversy when it was discovered that this party alpha dog was in fact a girl. And of course, it should be noted that a dog hacking beer caused many parental groups, like Mothers Against Drunk Driving, to be angry.

17. "Replay"

You have to admit, this Budweiser commercial from the 2003 Super Bowl XXXVII is that much funnier after the replacement refs debacle. After all, most referees are jackasses — and not zebras.

16. Heineken Walk-in Fridge

Not at all misogynistic… we girls would freak out just as much about the walk-in Heineken closet in this 2010 Super Bowl XLIV commercial.

15. Jackie Moon

Perhaps the Old Milwaukee commercials weren’t such a stretch after all: It’s always fun to see Will Ferrell in character, and we sure do love Jackie Moon in this Bud Light commercial from 2009 Super Bowl XLIII. "A lot of sweat goes into every bottle" of Bud Light… and will refresh your loins, if need be.

14. "Coochie, Coochie"

We love this oldie-but-goodie Super Bowl commercial: a Norm from Cheers cameo? A Charo cameo? Coochie, coochie always seems to do the trick in this Miller Lite commercial.

13. Wine and Cheese Party

Again, not at all misogynistic… right? We think plenty of dudes may like a wine and cheese party on occasion, but at least this 2008 Super Bowl XLII shows us how to hide a Bud Light creatively.

12. Hiding In the Office

When a good idea goes really, really wrong: This 2006 Super Bowl XL ad shows chaos at the office when workers find beers hidden all over the office. (Or, what The Daily Meal offices look like when a new beer comes in.)

11. Lobster Attack

Now that we know that crustaceans can feel pain, we can totally understand why this little guy would need a Budweiser to defend himself. This 1998 Super Bowl XXXII ad is definitely a giggle for anyone who ends up with the steak at dinner.