Your Food Porn Is Safe: Instagram Revokes Terms of Service Changes

After much outrage, Instagram reverts back to its original Terms of Service for advertising


Well, it looks like your food porn photos are safe from popping up in advertisements without your knowledge; Instagram has revoked their Terms of Service changes that caused an uproar earlier this week.

In a blog post yesterday, Instagram co-founder Kevin Systrom announced that the company is reverting a specific section of the Terms of Service back to the original 2010 wording.

The contentious wording that caused all the disruption claimed that Instagram users "agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata) and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you."

Systrom and Instagram wrote that their wording was misunderstood. "The concerns we heard about from you the most focused on advertising, and what our changes might mean for you and your photos. There was confusion and real concern about what our possible advertising products could look like and how they would work," Systrom wrote in his post.

The Terms of Service has been changed, but Instagram is still looking for possible advertising promotions.


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