Entenmann’s is giving fans the opportunity to start 2016 with a positive boost with its ‘Start the Rich Life’ sweepstakes. From January 11 through March 15, customers can visit the Entenmann’s Facebook page to enter the sweepstakes. There is over $15,000 up for grabs in the form of cash and other prizes, according to a release. No purchase is necessary in order to enter or win the sweepstakes.
One grand prize winner will win $5,000, while 10 first place prize winners will each receive a $1,000 American Express gift card, and 25 second placers will get a Rich Frosted plush toy.
Lorraine Hale, Entenmann's director of marketing, says, “Entenmann's has been 'thinking Rich' for a long time. We have a rich history of scrumptious baked goods that dates back over a century. And 'Mr. Rich,' our iconic Entenmann's Rich Frosted Donut introduced to the Entenmann's family in 1973, has been the #1 seller ever since.” The Rich Frosted Donut is a yellow cake doughnut coated in chocolate.
According to the release, Entenmann’s is the largest branded manufacturer of doughnuts, producing over 780 million doughnuts per year, 15 million doughnuts per week, and over 100,000 doughnuts every hour in order to keep up with demand.