Magnolia Bakery

Row 1

401 Bleecker St (W 11th St)
New York, NY 10014
(212) 462-2572
Mon–Thu, Sun: 9:00 AM–11:30 PM Fri–Sat: 9:00 AM–12:30 AM

This is it, folks — the one that started it all. Magnolia Bakery is often credited with kicking off the cupcake craze way back when, thanks to a Sex in the City reference. Magnolia's iconic cupcakes are frosted in their classic pastel color palette and decorated with hand-colored sprinkles, making them instantly recognizable in a crowd. The Daily Meal questions the wisdom of offering a red velvet cake without cream cheese frosting (though it is an option if you request it), and advises you to go for the Hummingbird instead a banana, pineapple and pecan cake with sweet cream cheese icing, topped with toasted pecans. — Marilyn He, 11/8/2012

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The famous bakery made famous from Sex and the City. You can't go wrong with any dessert here but we love the bread pudding!
New York Habitat
2011-10-26 11:49:52
Can anyone say Red Velvet cupcakes???? Oh My God.... (Christopher loves them) When Al and I are in the city it's a definite stop. -Caroline Manzo, Real Housewives of NJ
2010-11-18 11:34:32
The bakery that began the cupcake craze is still the best. We suspect its the lick-your-fingers-to-get-the-last-bit-of-butter-cream frostings and fillings. They do a mean banana pudding too.
2010-08-12 16:28:01
Skip the cupcakes and get banana pudding instead.
2009-03-13 11:31:19
Cupcakes are so 2002, kick it up a notch and splurge for the banana pudding! Renee, Setup Squad
2011-03-15 11:36:52
The best Cup cake in NYC
2009-07-28 19:44:24
i don't know what the big deal is here. everything is very average. customer service is horrible. the only good thing is the bananna pudding.
2010-05-30 23:20:26
Walk down the street eating your vanilla cupcake and make all the shopping skinny bitches jealous
2010-03-26 18:12:33
This is the original location. And just to reiterate what 90% of the tips already say...get the banana pudding w/ nilla wafers. Cupcakes are better elsewhere.
2012-09-11 23:31:05
Sorry "Sex and the City" fans: The cupcakes at this place are overrated. The banana pudding, however, is fabulous.
2010-05-22 01:14:22
Sure, the cupcakes are classic, but the banana pudding is the real treat here.
2009-03-15 22:00:14
The cupcakes here are known for their airy buttercream frosting (and cameo in Sex and the City).
Food & Wine
2011-04-28 12:21:10
Stand outside the air vent (on 11th, just west of Bleecker corner), which gives you that strong taste sensation, calorie-free. Warning: fuels cupcake-dreams in the wee hours of the morning...
2010-04-20 14:47:27
Taste their lemonade!
2010-04-12 04:42:37
Legendary cupcakes, absolutely get the Red Velvets! Well worth standing in line for this New York classic.
The Corcoran Group
2010-03-28 19:42:53
Red velvet at midnight
2010-03-01 16:33:18
Red velvets? Noob. Get the banana pudding.
2012-12-27 16:55:22
This retro bakery looks and tastes like a grandmothers kitchensweet, traditional, and full of love. We especially dig the seasonal treats available for holidays like Christmas and Easter.
2012-01-23 10:34:03
After a little banana pudding (OMG! It has nilla wafers in it!), go see where the magic began and visit the Juicy Couture Bleecker Street store!
Juicy Couture
2010-08-13 12:54:36
I have had way better cupcakes but their banana pudding is the best thing you will eat!
2010-05-30 15:43:19