Ritual: Shampoo a handful of pureed strawberries to hair, once a week.
Promised results: To make hair shiny and regulate pH balance of scalp. The vitamin C in strawberries is also said to nourish hair and eliminate excess oil on the scalp.
Why it does not work: Strawberries are very drying and can leave hair and scalp super dehydrated, flakey and itchy.
An alternative (that works) to create desired results: For a weekly treatment that makes hair shiny and nourished, Moroccan oil Intense Hydrating Mask ($54.40) has with a blend of argan oil (rich in antioxidants and vitamins), glycerin (moisturizing) and linseed extract (to improve hair’s health and shine).