It looks like Tag Heuer just hired a hunky new spokesman. The luxury watch brand has named Chris Hemsworth the latest international brand ambassador, joining the ranks of celebs like Cara Delevingne, Tom Brady, Leonardo DiCaprio and Christian Ronaldo. The sexy Australian, who is most well-known for his role as Marvel’s Thor, has been working with the brand since they sponsored his film Rush in 2013. Why it took them two years to finally hire the well-chiseled Adonis, we’ll never know, but it seems like a sartorial match made in heaven.
The 32-year-old shot a few photos and a clip for the brand’s Don’t Crack Under Pressure campaign that will be officially released just before Christmas. In it he sports the Carrera Heuer 01 which he wears daily in his personal life. “When I'm home and not working, I am surfing so much. I have the Carrera or the Monaco that I wear when I'm surfing and swimming,” he told E! Online. Of course watch ambassador or not, it looks like his wife gets final say when it comes to his fashion choices. "My wife influences my style in a big way. She says yes or no. She is a definite style maker. I need her opinion."