FOOD NEWS
Where Is Custard Stand Food Products From Shark Tank Today?
By Julia Mullaney
When Angie and Dee Cowger wanted to take their hard-to-resist chili nationwide, they appeared on Season 7 of “Shark Tank,” asking for $400,000 for a 10% stake in their business, Custard Stand. Although the judges loved the chili, no shark accepted the deal as the couple had more than $700,000 worth of debt in the business, and it’s a monumental challenge to build a national company with just $400,000.
Even though the couple left the tank without any investors, a quick Google search suggests the brand is actually doing quite well and is available in several big-name stores, including Walmart, Harris Teeter, and Sam's Club. Based on a store location map on its website, the chili is available from New York to Tennessee and even further west into states like Missouri.
The company’s website also announced that it struck a deal with Kroger, which will add Custard Stand's chili and chili soup to “nearly 600 stores.” “We're thrilled that Kroger believes in Custard Stand Hot Dog Chili so strongly that they're adding it to nearly 600 stores all at once,” owner Angie Cowger said, adding that it “certainly rivals being on ‘Shark Tank.’”