StarKist's® Charlie® for President Campaign Launches Grand Prize Sweepstakes

Fans Who Vote for Charlie's® VP Will Be Entered to Win Free Tuna for Four Years

Fans Who Vote for Charlie's® VP Will Be Entered to Win Free Tuna for Four Years

PITTSBURGH, Oct. 24, 2016 /PRNewswire/ -- StarKist® announced today that Charlie® the Tuna, the alTUNAtive 2016 Presidential Candidate, is launching a nationwide Facebook sweepstakes to help find his ideal Vice Presidential Candidate.

Experience the interactive Multimedia News Release here:

Charlie® and his trustworthy StarKist® political counsel have already selected three potential swimming-mates, but they are leaving the final decision up to the fans. Participants who cast a vote through November 2nd will be entered for a chance to win four years worth of tuna, the length of Charlie's® potential first presidential term. The official VP and the grand prize winner will be announced on November 3rd.

"Charlie's® Vice Presidential Candidates were selected based on their alignment with great nutrition and the power of a tasty on-the-go meal," Andy Mecs, Charlie's® campaign manager and Director of Marketing and Innovation at StarKist®, said. "It's going to be a close race, but I know that our fans will choose the right candidate for the job. Together, we can bring great taste back to America."

The VP Candidates are:

Sallie the Salmon
Sallie is a newcomer who is ready to change things up. Even if she doesn't like the fact that she could be consumed as a result, this salmon pushes an agenda for healthier, seafood based diets. Sallie is 100% "wild" caught, but she has zero political scandals. She understands the importance of family values very well because she has around 4,000 brothers and sisters (official number is still being confirmed by fact checkers). Sallie stands for a variety of health conscious, quality options with great taste…and she has a great fashion sense, too!

Wally the Fish
Wally is Charlie's® best friend and he is reliable to a fault. Although Wally is a jokester, he has a history of being Charlie's® voice of reason. He is inquisitive in nature, but also a realist. Wally is dedicated to uncovering tips, tricks and recipes for heart healthy eating and sharing them with the world.

Otto the Octopus
Otto is a kindred spirit to Charlie®. As a fellow trendsetter and fashion guru, he and Charlie® speak the same language and really connect with the nation's youth. Thanks to his eight arms, he is a master level multi-tasker. Otto is known for his great singing voice, which comes in handy on the Senate floor. Because he is always on-the-go, he understands healthy snacking.

Who is the best veep? Don't forget to head over to Facebook and vote for a Vice Presidential Candidate and a chance to win! Remember: A vote for Charlie® is a vote for change – at lunch, on the dinner table and in the White House!

NO PURCHASE NECESSARY. Legal residents of the 50 United States (D.C.), 18 years or older. Enter Sweepstakes by: 11/2/16. To enter and for Official Rules, including prize descriptions, visit Void where prohibited. Sponsor: StarKist Co. 225 North Shore Drive, Suite 400, Pittsburgh, PA 15212. Administrator: Gatesman+Dave, 2730 Sidney St., Suite 300, Pittsburgh, PA 15203

About StarKist®:
StarKist® Co. is a food company that is focused on healthy, shelf-stable seafood products in the United States. An industry innovator, StarKist® was the first brand to introduce StarKist® single-serve pouch products, which include Tuna Creations®, Salmon Creations®, Kid's Creations™ and Gourmet Selects®. As America's favorite tuna, StarKist® represents a tradition of quality, consumer trust and a commitment to sustainability. StarKist's® charismatic brand icon, Charlie® the Tuna, swam into the hearts of tuna fans in 1961 and is still a fan favorite today. StarKist® Co. is a subsidiary of the Dongwon Group.


Shannon Baker

Michelle Faist

Gatesman+Dave, Inc.

StarKist Co.