The days when food trucks were associated with grungy building sites and fried food at the fair are long gone. These flexible small business ventures are recognized as an exciting and viable option for foodies wanting to follow their dreams.
Generally considered a more affordable entry for beginners, the unique marketing and legislative challenges in the food truck environment can come as a surprise. Initial setup costs aside, opting for the more traditional brick-and-mortar store has some comparatively attractive benefits.
Before you fire up the grill and hit the road, it pays to consider the upsides and downsides of each option.
Developing your concept
So, everyone raves about your signature dish, and the desire to start your own food business has been burning for a while. Before you get started, a strong sense of your unique concept is essential.