Noma Documentary Launches Indiegogo Campaign
Noma My Perfect Storm — the documentary film from Pierre Deschamps that follows René Redzepi and his work at Noma in Copenhagen, a four-time winner of the World’s Best Restaurant award — has just launched its Indiegogo campaign.
Deschamps, who names the chef as one of the most influential people on the planet, is looking to raise $50,000 within the next month in order to finish the documentary, which is slated for a 2016 release.
The name of the film comes from Redzepi himself, who described his work thusly:
“A perfect storm is a storm in which the sky and sea seem to flow together and Ragnorak (in Nordic Mythology, the end of the world) is around the corner. Everything goes wrong. You are about to give up, But you continue, even though your strength is almost exhausted. The one thing that keeps you going is the feeling that everything will calm down, your instinct tells you that everything will be OK, that there is control in spite of everything. This perfect storm is the perfect analogy of my life at Noma.”
Among the perks of donating, the filmmaker is offering exclusive clips and behind-the-scenes footage for $5; your very own Noma apron for $30; and a special screening, Q&A portion with the director, and a Scandinavian dinner in London for $100. You can donate all the way up to $10,000, for a producer’s credit, plus an invitation for 10 guests to the premiere of the film.