beer
Brewers Association / The San Diego Union-Tribune

Just in Time for July Fourth, Brewers Association Issues Declaration of Brewing Independence

The Brewers Association's new label for beers from small, independent breweries

Declaration of (Brewing) Independence

In the course of human events, it became self-evident to Bob Pease that the pursuit of life, liberty and good beer required a declaration of brewing independence.

On Tuesday, the Brewers Association unveiled a way to identify beer from small and independent breweries: a seal that can be slapped on bottles, cans, six-pack holders and other beer-related merchandise.

“What inspired us was hearing the consistent drumbeat from our members,” said Pease, president and CEO of the Colorado-based Brewers Association.

Members worried that recent acquisitions of craft breweries by multi-national corporations — Pease cited Anheuser-Busch InBev’s purchase of North Carolina’s Wicked Weed — are confusing consumers. Is this beer from an independent company with local roots?

Read more about the declaration of brewing independence on The San Diego Union-Tribune.

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