New Country-Fried Menu Comes With A Chance to Win A School Concert & Supplies
Atlanta, GA (RestaurantNews.com) Some boots may be made for walking, but guests will want to use them to run into Krystal this season! Available now through May 1st, Krystal is hosting a country-music concert sweepstakes featuring singer/songwriter Jimmy Wayne. The contest is all a part of the brand’s new Country-Fried menu, available through the spring at participating locations. The two limited-time offers are Krystal restaurants’ way of sharing Southern hospitality on a national stage.
“Nothing says Southern like country-fried food and great country music,” said Heather Schlesinger, Director of Calendar Programs and Promotions for Krystal. “We take deep pride in our Southern heritage and are so pleased to offer these new Krystal items and to partner with Jimmy Wayne and Coca-Cola® for an unforgettable event.”
With the launch of this Country Fried Favorites contest, guests and fans can get into the act with a school-based challenge that offers a grand prize of a live concert on the school campus performed by country music star Jimmy Wayne. Known for his tireless work and dedication to foster children’s platforms and education, Mr. Wayne has dedicated countless hours to spotlighting the life-changing dedication of teachers and honoring his own 6th grade teacher, Crystal Friday. The winning school will also receive a substantial donation of school supplies from The Krystal Company. The Krystal® Cruiser is also planned to be on hand to cater the concert event, based on availability.
“Country is about community, first and foremost,” notes Jimmy Wayne. “Krystal giving back to schools and honoring teachers shows how much they care about the places they choose to do business.”
Designed for students, parents, teachers, administrators, and school support staff, the contest will be a creativity challenge in which schools and kids will build origami-style sculptures or art pieces using the iconic square Krystal boxes. Finished creations must be photographed and submitted to JW@krystalco.com by May 1st. Full Registration and entry details can be found at www.krystal.com/jimmywayne. Entries will be judged and a winning school announced by mid-May. The registration site also features a special “Crystal Friday” certificate that students can give to their own teachers that have inspired them, while treating their extraordinary teacher to a breakfast special coupon at Krystal.
About The Krystal Company
Founded in Chattanooga, Tennessee, in 1932, The Krystal Company is the oldest quick service restaurant chain in the South. Its hamburgers are still served fresh and hot off the grill on the iconic square bun at more than 350 restaurants in 11 states. Krystal’s Atlanta-based Restaurant Support Center serves a team of 6,000 employees. For more information, visit http://www.Krystal.com or http://www.facebook.com/Krystal or follow the brand on Twitter and Instagram @Krystal.
About Jimmy Wayne
Jimmy Wayne is a former foster kid turned country music singer/songwriter whose songs and story highlight his mission to bring awareness to kids who age out of the foster system and become homeless. With hits such as “Put Your Hand In Mine,” “I Love You This Much,” and “Paper Angels,” he released “Do You Believe Me Now,” his biggest hit to date for which he earned the millionaire award for having one million radio spins in America. In 2009, Jimmy toured with Brad Paisley and recorded “Sara Smile” with Daryl Hall and John Oates. In 2010, Jimmy walked halfway across America to raise awareness for kids aging out of the system. In 2012, Jimmy helped get the bill passed extending the age of foster care to 21 in both California and Tennessee. Jimmy lives in Nashville and continues to raise awareness for kids by writing, singing, and speaking.