# marketing

The only thing scarier than Halo Top’s sales numbers is this new commercial
Can the lifestyle guru’s products be trusted?
In a British McDonald’s commercial, a young boy’s love of the Filet-o-Fish helps him cope with his father’s death
The ill-conceived marketing campaign for diet protein and cereal bars has struck a nerve with superfans
Air New Zealand is setting out to prove that airplane food doesn’t have to be bland or disgusting in this gimmicky new pop-up
A promotional item from Stouffer’s embeds seasoning within the pages of the cook-able cookbook
After Clair Daniels tweeted her wish for a Dr Pepper fountain, the soda brand shipped one to her home
The ex-CEO said in an interview that the new change in direction for CKE Restaurant ads started in 2015
A new Planters marketing gimmick has New Yorkers shouting at a vending machine about how much they love nuts
In a largely publicized move, Kraft-Heinz is hoping for a big win with this cheaper decision