Actress Ellie Kemper, known for playing the lead in Netflix’s Unbreakable Kimmy Schmidt, stars in the new Buick campaign video for their convertible Cascada. The lovable dork is all of us when she meets a cute guy and pretends the luxury car is her own to impress him, leading her to have a series of fantasies about their future together. The overall campaign includes many short 30-second clips all featuring Kemper and showing off features like the car’s heating steering wheels and convertible roof. It’s clear that Buick brought the funny actress in to make their brand more approachable and down-to-earth, and guess what? It totally works.