BURGER KING Restaurants Launch $1 Classic Grilled Dogs Promotion for National Hot Dog Day

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BURGER KING Restaurants Launch $1 Classic Grilled Dogs Promotion for National Hot Dog Day

BURGER KING Restaurants Launch $1 Classic Grilled Dogs Promotion for National Hot Dog Day

Classic Flame-Grilled Hot Dogs Made with 100% Beef Reduced to $1 on July 23rd Only

Miami, FL  (RestaurantNews.com)  BURGER KING® Restaurants are turning up the heat on value with a $1 Classic Grilled Dog deal on July 23rd, National Hot Dog Day. The promotion will be available at participating restaurants nationwide for one day only. BURGER KING® Grilled Dogs are made with 100% beef and flame-grilled to perfection on the same grill where the WHOPPER® Sandwich is grilled.

With the launch of Grilled Dogs, BURGER KING® Restaurants became the number one restaurant chain in the U.S. to sell hot dogs.1 Grilled Dogs are available in BURGER KING® Restaurants and drive-thrus throughout the year, but make for a particularly tasty summer time treat.

“Nothing says summertime more than a grilled hot dog,” said Alex Macedo, President, North America, for the BURGER KING® Brand. “So we’re kicking off National Hot Dog Day with a bang for just a buck, giving everyone a new reason to come in and try Grilled Dogs if they haven’t already.”

Grilled Dogs are available in both the Classic Grilled Dog and the Chili Cheese Grilled Dog. The Classic Grilled Dog is a flame-grilled hot dog made with 100% beef topped with ketchup, mustard, chopped onions and relish, served on a fluffy baked bun. The Chili Cheese Grilled Dog is the same beef hot dog topped with warm chili, shredded cheddar cheese and served on a fluffy baked bun. Both are sold separately or as a combo meal.

The $1 Grilled Dog lasts for one day only (July 23, 2016). Applies to Classic Grilled Dog only. Must mention offer to redeem. Limit 5 per transaction. Price and participation may vary. Recommended pricing of the Chili Cheese Dog is $1.29.

1 Source: The NPD Group/Fall 2015 ReCount® (excludes quick service retail)

About the BURGER KING® Brand

BURGER KING Restaurants Launch $1 Classic Grilled Dogs Promotion for National Hot Dog DayFounded in 1954, the BURGER KING® brand is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates more than 14,000 locations in approximately 100 countries and U.S. territories. Almost 100 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. The BURGER KING® brand is owned by Restaurant Brands International Inc. (TSX,NYSE:QSR), one of the world’s largest quick service restaurant companies with more than $23 billion in system sales and over 19,000 restaurants. To learn more about the BURGER KING® brand, please visit the BURGER KING® brand website at www.bk.com or follow us on Facebook, Twitter and Instagram.

Contact:
Brooke Scher Mogan
ALISON BROD PUBLIC RELATIONS
212-230-1800
brooke@alisonbrodpr.com
bk@alisonbrodpr.com

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