Restaurants Roll Out Seasonal Fare

Staff Writer
Seasonal menu items are popping up in a surplus of restaurants.

Restaurant chains in various segments have introduced special menu items and offerings for autumn and the upcoming holiday season.

Jamba Juice will roll out on Nov. 15 a limited-time Apple Cinnamon Cheer Smoothie, which the chain is touting as a healthful alternative to sweet indulgences typically offered in the fall.

“We wanted to give our fans something extra to celebrate this season, and what better way than to launch a new healthy holiday treat,” Susan Shields, senior vice president and CMO, Jamba Juice Company, said. “Not only do we have delicious, convenient, better-for-you smoothies and food options for breakfast, lunch or a snack, but we can satisfy your holiday sweet tooth with a healthy treat alternative.”

Along with the smoothie offer, Jamba Juice also is offering customers a free smoothie with the purchase of a $25 Jambacard gift card to the chain. The promotion runs from Nov. 1 through Jan. 3, 2012.

The quick-service operator recently said it plans to test a smaller express prototype called JambaGo, after Starbucks’ acquisition of premium juice brand Evolution Fresh.

Jamba Juice has 746 units in the United States.

Meanwhile, T.G.I. Friday’s and Mimi’s Café have introduced special offers in the casual-dining segment.

T.G.I. Friday’s is offering throughout the holiday season new Jack Daniel’s Premium Grill items that include a 10-ounce Jack Daniel’s Black Angus Rib-eye and Jack Daniel’s Norwegian Salmon, served by themselves or with grilled shrimp scampi or crispy Cajun shrimp.

The rib-eye and salmon are marinated in a whiskey brine and basted with Friday’s smoky and sweet Jack Daniel’s sauce. All items from that line are served with grilled jalapeno cornbread and a choice of two sides.