“During multiple live shows, Paula will offer an exclusive assortment of food and pantry items for purchase, including her Signature Ham, Ooey Gooey Butter Cake mix, sugar-free chocolates, cooking-essential spices, and rubs,” Evine announced in a press release.
“Paula will also present a limited number of signed cookbooks and other exclusive products only available at Evine Live.”
To celebrate the launch, fans of Paula will get the chance to interact with Paula and her family during a life Google+ Hangout after her show at 12 p.m. on March 25.
Fans will get the chance to have their questions answered by Paula live on-air and online.
In a statement, Deen promised fans, “Y’all are going to love the fabulous and flavorful products we have lined up for you to enjoy!”