Pizza Hut has introduced a new limited-time Jim Beam Devil’s Cut Spicy Bourbon BBQ Sauce, just in time for March Madness and the inevitable wing-consumption that will ensue.
The sauce is described on the Pizza Hut website as “the bold flavor of Jim Beam Devil's Cut Bourbon perfectly infused into a spicy BBQ sauce. Heat, sweet and bourbon - the ultimate trifecta.” Also notable is that during product testing, the sauce won first place in creative BBQ at the National Buffalo Wing Festival in Buffalo, New York, according to a release.
The chain has also released two new dry spice rubs — Cajun Style and Ranch — which can be ordered with wings or added to straight cut fries at select locations.
Wingstreet by Pizza Hut estimates that it will sell more than 69 million wings during the NCAA tournament, more than any other national restaurant.