Leading Polished Casual Fondue Restaurant to Exhibit at West Coast Franchise Expo in Anaheim, Calif., Nov. 12-14
Tampa, FL (RestaurantNews.com) The Melting Pot® Restaurants, Inc., the world’s premier fondue restaurant and a leading polished casual dining franchise, today announced the company is accelerating its expansion effort in the Los Angeles metro area by offering a significant discount on its initial franchise fee. To drive expansion in California, The Melting Pot will be exhibiting at the West Coast Franchise Expo Nov. 12 – 14 at the Anaheim Convention Center in Anaheim, Calif. Local entrepreneurs are invited to meet with the brand’s franchise development team at Booth #232 to learn more about growth opportunities in the market.
“The Melting Pot concept is backed by 30 years of experience in franchising and 40 years of brand recognition, making this an ideal business opportunity for California entrepreneurs,” said Dan Stone, chief business and people development officer for Front Burner Brands.“Over the last 13 years, The Melting Pot has experienced great success in California, and Los Angeles represents a significant opportunity for our brand’s future development. We look forward to better serving our guests in Metropolitan Los Angeles with additional locations of our one-of-a-kind dining experience.”
The top fondue franchise aims to develop two additional restaurants in the Greater Los Angeles area at this time. Currently, The Melting Pot has seven locations across California. Additional markets throughout the U.S. where the company is looking to recruit qualified new franchisees include: Anchorage, Alaska; Dallas, Texas; Hartford, Conn.; as well as Memphis and Chattanooga, Tenn.
The Melting Pot recently ranked No. 1 among 40 casual dining restaurant chains in Nation’s Restaurant News’ 2015 Consumer Picks report, up from No. 6 out of 38 concepts last year. The Melting Pot ranked first in four out of 10 overall attribute categories, achieving top scores in cleanliness, service, atmosphere and craveability.
The Melting Pot operates more than 125 restaurants across 35 U.S. states, Canada, Mexico, Southeast Asia and the Middle East, and has more than 15 locations in development internationally. The concept is known for offering an assortment of flavorful fondue cooking styles and a variety of unique entrées served with signature dipping sauces. The menu features a variety of à la carte selections, highlighting customizable options that invite guests to enjoy one, two, three or more courses as they select any combination of individually priced cheese fondues, salads, entrées and chocolate fondues.
The Melting Pot is seeking entrepreneurs with business backgrounds and/or preferably restaurant experience who are passionate about the brand and want to be their own bosses. Franchisee candidates should have a credit score of 650 or higher, a minimum net worth of $750,000 and liquid assets of at least $325,000 per unit. Depending on the real estate site selected, franchisees can expect the total investment for one restaurant to be approximately $959,000 to $1,436,000. Single-unit and multi-unit franchise opportunities are available with an initial franchise fee of $45,000 per unit. As the brand celebrates its 40th anniversary in 2015, a 40 percent discount will be offered on the initial franchise fee for the first restaurant for all new franchise agreements signed in 2015.
To learn more about ownership opportunities with The Melting Pot, contact Dan Stone, chief business and people development officer for The Melting Pot, at 800-783-0867 ext. 108.
To learn about fondue history and facts, check out The Melting Pot’s fondue infographic.
About The Melting Pot Restaurants, Inc.
Founded in 1975, The Melting Pot has offered a unique fondue dining experience for 40 years. As the premier fondue restaurant franchise, The Melting Pot Restaurants, Inc. has more than 125 restaurants in 35 U.S. states, Canada, Mexico, Southeast Asia and the Middle East, and more than 15 international locations in development. A leading polished casual dining franchise, The Melting Pot was recognized as the No. 1 casual dining restaurant in the Nation’s Restaurant News 2015 Consumer Picks report. Known for offering a choice of fondue cooking styles and a variety of unique entrées, The Melting Pot’s menu also features cheese fondues, salads, fine wines and chocolate fondue desserts. Fondue fans can join The Melting Pot’s Club Fondue for exclusive promotions, special events and advance holiday reservation privileges. The Melting Pot is an affiliate of Front Burner Brands, a restaurant management company headquartered in Tampa, Fla. For more information, visit www.meltingpot.com. To learn more about franchise opportunities with The Melting Pot, please visit www.meltingpotfranchise.com.
About Front Burner Brands
Front Burner Brands is a restaurant management company headquartered in Tampa, Fla. It is affiliated with the corporate owners of and its management services extended to The Melting Pot Restaurants, Inc., founded in 1975 with more than 125 restaurants in North America, Southeast Asia and the Middle East, and more than 15 locations currently in development. For more information, visit http://www.frontburnerbrands.com.