“Two Wheels / Smart Meals” initiative follows the MotoAmerica motorcycle racing season, in search of healthy menu choices
San Diego, CA (RestaurantNews.com) Healthy Dining is in high gear with the announcement of the “Two Wheels/Smart Meals” summer promotion designed to spotlight its one-of-a-kind online tool, HealthyDiningFinder.
This promotion emphasizes the connection between eating right and active lifestyles – especially the physical demands of riding and racing motorcycles. Nutrition advice for health and performance will be highlighted, along with content featuring restaurants in proximity to race tracks on the MotoAmerica schedule. Destinations include Elkhart Lake, WI; Birmingham, AL; Tooele, UT; Monterey, CA and Millville, NJ. MotoAmerica is the premier motorcycle road racing championship in the United States.
Healthy Dining’s web and mobile site, HealthyDiningFinder.com, is the largest ever restaurant nutrition search engine and inspirational source – helping Americans find the best restaurant choices coast-to-coast. Healthy Dining’s team of a dozen registered dietitians evaluates the nutritional value of restaurant foods, including salads, soups, sides and entrées, and identifies the “best choices” for those seeking to eat more healthfully.
“A healthful diet made up of fruits, vegetables, whole grains and lean proteins is so important to an active and healthy lifestyle,” says Lauren Rezende, M.P.H., R.D., Director of Nutrition for Healthy Dining. “The Healthy Dining team believes that quality food choices can help power what people love to do, whether that’s playing with their kids or racing a motorcycle.”
To be featured on HealthyDiningFinder, menu choices must include a combination of smart, performance-boosting ingredients, such as whole grains, fruits, vegetables, lean protein and unsaturated fats. In addition, each menu choice must meet specific limits for calories, saturated fat and sodium that are in line with the recommendations of leading health organizations.
Social media will feature HealthyDiningFinder.com as the easy way to find smart meals anywhere in America.
Healthy Dining has partnered with pointZmedia to roll out the initiaitve. The seasonal promotion was developed by motorcycle branding expert, David Zeitman. He was involved with the inaugural season of MotoAmerica in 2015, activating the McGraw Powersports sponsorship of Superbike racer Elena Myers.
The “Two Wheels/Smart Meals” promotion, which starts June 1, 2016, will be updated weekly. Follow the action on HealthyDiningFinder.com and Healthy Dining social media:
About Healthy Dining
It is Healthy Dining’s passion to contribute to a healthier America – in a delicious way! Healthy Dining’s signature web and mobile site, HealthyDiningFinder.com, is the only search engine and inspirational source of its kind providing personalized dining out recommendations validated by Healthy Dining’s team of registered dietitians. HealthyDiningFinder.com enables millions of diet- and nutrition-conscious restaurant diners as well as those dealing with diabetes, high blood pressure, and other conditions to easily find Healthy Dining choices served at restaurants coast to coast. HealthyDiningFinder.com also features a Kids LiveWell platform, a program developed in partnership with the National Restaurant Association to help parents find restaurants offering healthier fare for children.
Director of Public Relations