Former Trader Joe’s Exec to Open Store with Expired Foods
Sound weird? It might not be such a bad idea.
Today on The Daily Meal
A new grocery project is in the works, aiming to make healthy food more affordable and reduce food waste at the same time. The catch? The food sold there will be expired.
Doug Rauch, former president of Trader Joe’s, is opening a new market in Dorchester, Mass. that will sell food that is “slightly past its sell-by date,” according to NPR. The project is called The Daily Table and is expected to open early next year.
Rauch says that 40 percent of food is wasted because expiration dates are misinterpreted. He believes food could be stretched out past its sell-by date because it’s still edible.
The Daily Table will sell these items at discounted prices to make healthy options more affordable. Rauch also told Boston Globe that oftentimes the cheapest meals are the unhealthiest.
Rauch added that the new grocery store will sell takeout items like soups, salads, stews, casseroles, and wraps. There will also be packaged chopped vegetables and milk past its expiration date for $1. There will also be a kitchen area where people can learn how to cook fast and healthy meals.
Although it seems like a farfetched idea to shop for expired foods, we think it will work if people can get over the fact that the food is past its sell-by date.
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